Privacy Policy

Empire Marketing ("we," "us," or "our") operates the website empiremarketing.group (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site, submit a consultation request, subscribe to our newsletter, or otherwise interact with our services.

By using the Site, you agree to the collection and use of information in accordance with this policy. If you do not agree with the terms of this policy, please do not access the Site.

1. Information We Collect

Personal Information You Provide

When you fill out a consultation form, subscribe to our newsletter, or contact us directly, we may collect the following information:

• Full name
• Email address
• Phone number (optional, only if you choose to provide it)
• Company or business name (optional)
• Service interest and business details you share in form messages

Automatically Collected Information

When you visit the Site, we may automatically collect certain information about your device and usage patterns, including:

• Browser type and version
• Operating system
• Pages visited and time spent on each page
• Referring website or source
• General geographic location (country/region level)

We use Umami Analytics, a privacy-focused, cookie-free analytics platform. Umami does not use cookies, does not collect personal data, and does not track users across websites. All data is aggregated and anonymized.

2. How We Use Your Information

We use the information we collect to:

• Respond to your consultation requests and schedule strategy calls
• Send you our newsletter, blog updates, and marketing insights (only if you subscribe)
• Send a welcome email sequence when you subscribe to our newsletter
• Improve our website, content, and services based on aggregated usage data
• Communicate with you about our services, promotions, or updates
• Comply with legal obligations

3. Email Communications

If you subscribe to our newsletter, you will receive:

• A welcome email sequence (up to 4 emails over 14 days)
• Periodic newsletters with marketing tips and industry insights
• Occasional promotional offers related to our services

Every email we send includes an unsubscribe link. You can opt out of email communications at any time by clicking the unsubscribe link in any email, or by visiting our unsubscribe page. We process unsubscribe requests promptly.

We use Resend as our email service provider. Your email address is stored securely and is not sold or shared with third parties for their marketing purposes.

4. Cookies and Tracking

Our Site uses minimal cookies:

• Session cookies — Used to maintain your login state if you access admin features. These are essential for site functionality and expire when you close your browser or log out.
• No tracking cookies — We do not use Google Analytics, Facebook Pixel, or any third-party tracking cookies. Our analytics solution (Umami) is entirely cookie-free.

5. Data Sharing and Third Parties

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:

• Service providers — We use trusted third-party services to operate our business (e.g., Resend for email delivery, cloud hosting providers for website infrastructure). These providers only access your data as necessary to perform their services and are bound by confidentiality obligations.
• Legal requirements — We may disclose your information if required by law, regulation, legal process, or governmental request.
• Business transfers — In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

6. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include encrypted data transmission (HTTPS/TLS), secure database storage, and access controls limiting who can view your information.

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee its absolute security.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law. Specifically:

• Consultation requests — Retained for the duration of our business relationship and as required for record-keeping.
• Newsletter subscriptions — Retained until you unsubscribe. Upon unsubscribing, your email is marked as inactive and will no longer receive communications.
• Analytics data — Aggregated and anonymized; no personal data is retained.

8. Your Rights

Depending on your jurisdiction, you may have the following rights regarding your personal information:

• Access — Request a copy of the personal data we hold about you.
• Correction — Request correction of inaccurate or incomplete data.
• Deletion — Request deletion of your personal data, subject to legal retention requirements.
• Opt-out — Unsubscribe from marketing emails at any time.

To exercise any of these rights, please contact us at [email protected]. We will respond to your request within 30 days.

9. Children's Privacy

Our Site is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected personal data from a child without parental consent, we will take steps to delete that information.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically. Your continued use of the Site after any changes constitutes your acceptance of the updated policy.

11. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us: